Taking Your
BRAND
To New Heights
It is crucial today to create authentic, original content that conveys your unique story while meeting the audience where they are in their day to day lives.
The content funnel is wide open for you to share whatever you want. The audience can consume the content wherever and whenever they want.
To do this you need a podcast.
Do you have a blog?
If so see below why you need a podcast!
Benefits Of Starting A Podcast
Now is the time to magnify your brand through podcast marketing. Below are some common social media, awareness and brand building benefits to podcast marketing.
Brand Expansion
Widen your reach by communicating your STORY to a global audience and connect with them on a deeper level.
Build Organizational Culture
Communicate directly with staff reinforcing your brand culture especially with large staff or staff working from various locations.
Strengthen Your Credibility
Provide a deep dive on key topics that will enhance and strengthen your credibility placing you as the expert in your field.
Enhance Awareness
Provide immediate, up to date information on organizational news and events or analysis of breaking news stories.
Open New Doors
Reach out to key individuals as show guests leveraging their audience while introducing yourself in a favourable light.
Content Creation
Repurpose podcast content to other social media channels or convert the audio content to written blog posts.
At the end of 2023 there were 7.8 billion people on planet earth
Blogs vs Podcasts
# Of Blogs Globally
1 Billion = 1 Blog For Every 7.8 People
# Of Podcasts Globally
4.2 Million = 1 Podcast For Every 1,857 People
Podcast Audience
Did You Know
51% of podcast listeners earn $75,000 or more.
61% of podcast listeners have a 4-year-degree compared with only 44% of the general population.
FAQ: Why Should I Be On A Podcast
Please click on the document to read our response.
